Donald Trump has built his case for becoming president of the United States on his "incredible" business acumen.
The Republican candidate often brags about the many successful deals he's made over the last 40 years, arguing that this expertise will give him a "huge" advantage in the Oval Office.
To test that claim, The New York Times analyzed 61 of Trump's projects from the 2000s to 2012, scouring archived web pages, old press releases, and lawsuits to see if they were in fact good business.
The reporters concluded that 24 of those deals failed, 16 had problems, and 21 were successes. They didn't outline the methodology that led them to these conclusions. Some of the projects The Times categorizes as unsuccessful may have earned Trump hefty sums (like Trump Taj Mahal in Atlantic City, for example), as he pointed out in an interview for the story.
Some projects, like Trump University, were mired in lawsuits that Trump ultimately lost or had to settle. Others, like "The Apprentice" TV show, which Trump hosted for 14 seasons, were runaway successes.
The Times story focuses on how, no matter the outcome of the business itself, Trump always touted his projects with language convinced they would be a hit. He is the one behind "The Art of the Deal," after all.
We've rounded up how the Times rated the 61 businesses they investigated below:
A. 24 projects The Times concluded "Didn't work out"
B. 16 projects The Times concluded "Had problems"
C. 21 projects The Times concluded "Measured up"
The Republican candidate often brags about the many successful deals he's made over the last 40 years, arguing that this expertise will give him a "huge" advantage in the Oval Office.
To test that claim, The New York Times analyzed 61 of Trump's projects from the 2000s to 2012, scouring archived web pages, old press releases, and lawsuits to see if they were in fact good business.
The reporters concluded that 24 of those deals failed, 16 had problems, and 21 were successes. They didn't outline the methodology that led them to these conclusions. Some of the projects The Times categorizes as unsuccessful may have earned Trump hefty sums (like Trump Taj Mahal in Atlantic City, for example), as he pointed out in an interview for the story.
Some projects, like Trump University, were mired in lawsuits that Trump ultimately lost or had to settle. Others, like "The Apprentice" TV show, which Trump hosted for 14 seasons, were runaway successes.
The Times story focuses on how, no matter the outcome of the business itself, Trump always touted his projects with language convinced they would be a hit. He is the one behind "The Art of the Deal," after all.
We've rounded up how the Times rated the 61 businesses they investigated below:
A. 24 projects The Times concluded "Didn't work out"
- Trump Villas, Grenadines
- Trump Tower, Tampa, FL
- Mississippi Casino
- Trump Atlanta
- Trump Ocean Resort, Baja
- Trump at Cap Cana, Dominican Republic
- Trump Financial
- Trump Philadelphia
- Trump Dubai Tower, United Arab Emirates
- Trump on the Ocean
- Trump Tower, Batumi, Georgia
- Trump Plaza Tower, Israel
- GoTrump.com travel booking service
- US Pro Golf Tour partnership
- Sentient Jet partnership
- Running Horse golf, Fresno
- Trump animated series
- Trump magazine
- "Trump Tycoon" mobile app
- Trump network
- Trump Institute
- Trump Steaks by Sharper Image
- Trump Office for Staples chairs
- Brand licensing in Brazil
B. 16 projects The Times concluded "Had problems"
- Trump Waikiki, Hawaii
- New tower at Trump Taj Mahal
- Trump SoHo
- Trump Toronto
- Trump Las Vegas
- Trump Hollywood
- Trump Panama
- Trump Chicago
- Trump Golf Links, Scotland
- Puerto Rico Golf & Residences
- US speaking tour
- Trump University
- Australian speaking tour
- Trump Home collection
- Trump Vodka
- Brand licensing in India
C. 21 projects The Times concluded "Measured up"
- Palm Beach home sale
- Trump Parc Stamford
- Miami's Doral Hotel
- Trump Towers Mall Istanbul
- Trump Towers Pune, India
- Trump International Realty
- Trump Vineyard Estates
- DJT restaurant
- Trump National golf club, Washington, DC
- Trump National golf club, Philadelphia
- ALM/Lawyer Invitational golf tournament
- Trump Golf Links, Ferry Point
- Trump National golf club, Jupiter, Florida
- Trump National golf club, Colts Neck, New Jersey
- Trump National golf club, Charlotte
- "Why We Want You to Be Rich" book
- Miss Universe
- "The Apprentice" TV show
- "The Ultimate Merger" TV show
- Golf Channel TV show
- Trump Signature Collection